Online communities represent a significant challenge for traditional marketing departments to tackle. Online communities are active conversations – the kind that Levine, Locke, Searls & Weinberger talked about. Traditional marketing happens in a broadcast mode, whether television, billboard or conference. Think of the traditional community as a park full of individuals strolling about each doing …
Category Archives: Daily
October 4, 2010: Our Seven Year Anniversary
Dominica and I have been married for seven years today! I woke up at four thirty this morning. I tried getting back to sleep for a while but had little success so I just got up and headed into the office. I took my time but still arrived around six forty five. Pretty early. I …
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October 3, 2010: Oblivion Day Two
It is an all out Oblivion weekend this weekend! Whoo hoo. I woke up at six fifty this morning – just five minutes before the alarm that I had forgotten to turn off was set to go off so I disabled it before it woke Dominica up. Five minutes after that, Liesl woke up on …
October 2, 2010: Oblivion Day One
Had to get up at a quarter till seven as I have deployments for online trading in the Middle East plus a SAN migration going on this morning. Nothing too crazy but it is all pretty early so no sleeping in for me. Work went well and Liesl was awake around seven thirty so we …
October 1, 2010: Crazy Day and Rockfish Martinis
I did my Friday morning call from the house this morning which allowed me to sleep in and spend some time with Liesl before going into the office. It was a nice morning although I could already see that it was going to be a very busy day at work. It was crazy from the …
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